Info Edge Invests $3 Million in Zwayam Digital to Amplify Product Assortment and Widen Market Penetration

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The popular edtech platform, Info Edge (India) Ltd, has announced an investment of INR 25 crore ($3 million) in Zwayam Digital Pvt. Ltd, its wholly-owned subsidiary. This strategic investment shows Info Edge’s commitment to the education technology domain and its dedication to nurturing growth in its portfolio companies.

The investment is also aimed to expand the subsidiary’s product assortment and widen its market penetration. Co-founded in 2015 by Joseph John, Nicel KM, Divya T and Shreyas Tonse, Zwayam Digital is an AI and ML-powered recruitment management SaaS platform which helps enterprises to streamline and automate the end-to-end recruitment workflow. The platform also provides configurable plug and play modules for various recruitment solutions.

With this investment, Info Edge will empower Zwayam Digital to bolster its technology capabilities, enrich the customer experience, and accelerate business growth. This move is in line with Info Edge’s long-term strategy of investing in technology startups and innovative platforms that can supplement and enhance its existing services.

The company has a network of 79 offices in 55 cities across India and has also ventured into the Gulf market. Info Edge, the parent company of the popular job portal Naukri.com, has a history of investing in various businesses. Previously, it invested Rs 25 crore in HappilyUnmarried, a consumer brand concentrating on youth-centric products and services.

This investment shows Info Edge’s dedication to promoting innovative platforms and technology startups that can contribute to the development of the education technology industry in India. With this financial backing in Zwayam Digital, teachers and educators can now access a range of solutions and tools that make the recruitment process easier and more efficient.